Contact us at 513.459.9064 or market@decidingfactor.us

What Do You Need?

You want to grow your business. Who doesn’t? You think you need a marketing company to help you.

That’s a good time to step back and look at the full context of your marketing. Even if you just need a single project, The Deciding Factor helps you understand your big picture so that you are not wasting your efforts. We will ask you about your:

  • Business goals
  • Targeted customers
  • Resources and budget

We dive into what makes your business tick, what drives your profitability and which markets represent your future. Then we analyze your audience, how you’ve been talking to them and how potential customers are most likely to engage with you.

We’ll help you prioritize to utilize your resources – your internal team and your budget – to provide the most effective marketing.

At The Deciding Factor, we help clients with big projects, small ones, and comprehensive marketing programs. We love to act as your marketing team, or we supplement your internal marketing department’s efforts.

Marketing should be dynamic, not static. We’re flexible so you can be responsive to your customers.

Call us at 513-459-9064 or email market@decidingfactor.us.

Contact Us


Years of Developing Great Brands

So you need some marketing? Maybe you want more customers. Perhaps someone remarked that your website could use a little update. Do you have a new product or service? Have you won an award and want to toot your horn and share the good news? These are all great reasons to give us a shout.

Strategy

At The Deciding Factor, strategy is Queen or King, depending on your perspective. If your marketing executions build upon each other and help you achieve your business goals, your company will grow.

Creativity

If you want to stand out, you need to be different. At the same time, unique and compelling must be strategic and drive toward your business goals.

Technology

If you’re not harnessing the power of technology, you’re missing out on a great opportunity. We help you get beyond the smoke and mirrors to the technologies that make a difference.

How It Works Together

Why do we buy what we buy? We all have a reason – even if we can’t put a finger on it.
That’s The Deciding Factor.

Our Services

Marketing Strategy

Marketing Strategy

Strategy is Queen or King, depending on your perspective. Build meaningful customer interactions and grow your business by having a plan.

Read More

Content Development

Content Development

You read enough blah, blah. Build your reputation by giving your customers content they can use. Smart, strategic, meaningful. That’s what connects.
Read More

Design

Design

Some design may be lovely to look at, but the goal of design should be bigger. It’s visual communication. Great graphic design is intended to inform, entertain or persuade.Read More

Digital/Social

Digital/Social

SEO, SEM, HTML. Sound like binary code? You aren’t alone. Your digital presence starts with your website and builds with a smart social strategy.
Read More

Branding

Branding

Create an extraordinary experience that inspires your customers with a compelling brand. Your company name and look should inspire, involve and inform.
Read More

Public Relations

Public Relations

A think-like-journalists approach is especially helpful when writing for and pitching to news organizations. Give your story legs. Build your reputation.

Read More

Print Materials

Print Materials

7.649 metric tons of paper can’t be wrong. Even with the explosion of digital, people still pay attention to the printed word. Make yours stand out from the competition.
Read More

Websites

Websites

It’s your crown jewel. You spend resources building it, updating and getting people to visit it. With that much skin in the game, it needs to be exact, current, relevant.
Read More

What our clients say about us

  • I am a big champion of the values The Deciding Factor helped me create. They are the instructions for how we approach our work. They differentiate us from the field. They are more than words on the wall.
    Doug CosterPresident, Nolte Precise Manufacturing
  • "The slippery slope of pro-bono is a dance. It’s a marriage of giving and receiving. But what The Deciding Factor gave to The Arts Alliance was a voice. Never strong armed into any idea, The Deciding Factor walked us through this process of growth and change. They gave us the chance to realize 'what speaks to us' about the future of our organization."
    Meredith RaffelExecutive Director, The Arts Alliance
  • The newsletter that The Deciding Factor developed for us is my favorite piece of our marketing. We consistently receive phone calls about it and are extremely proud every time it mails.
    Rick Doesburg Owner of Thornton Landscape
  • When we decided to develop a website, The Deciding Factor Team created a crisp, clean and professional website that immediately raised our profile as an industry leading manufacturer of precision machined components and assemblies.
    Ken MarvarVice President Sales, USM Precision Products
  • The Deciding Factor team has the ability to understand technical information and translate it into clean, informative and creative copy and design. They go the extra mile for their clients and are incredibly responsive to our needs.
    Jane PerryDevicor Medical Products
  • I want to thank each of you for your genuine partnership and friendship throughout all of our projects. This, along with your high quality output, has been an integral part to our success.
    David J. NanglePresident, The Harris Products Group