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Local non-profit launches new name, brand and website

Local non-profit launches new name, brand and website

The Arts Alliance announced the launch of a refreshed brand and a new comprehensive website which will help emphasize the organization’s commitment to serving families, children and businesses in a broader geography.

For this organization, the name may have changed (formally known as: The Mason-Deerfield Arts Alliance) but the mission and the vision remain intact. Among the changes, the new logo was unveiled. The dragonfly which symbolizes strength, growth, vision and change will become the central figure for the company.

The new website design allows The Arts Alliance to display what they have to offer more efficiently. With a calendar filled with a variety of events, there is truly something for everyone. From beginners to a more advanced level of artistry, The Arts Alliance welcomes anyone with inspiration for the arts. 

“Our new website is something to be very proud of,” says Meredith Raffel, who serves as the Executive Director for The Arts Alliance. “It portrays the image that we had been searching for. We feel this will allow us to reach not only Deerfield Township and Mason but the entire greater Cincinnati area.”

Their signature event also received a new name. Formally known as the Mason Arts Festival, The FallFair is held on the grounds of Cottell Park, where the community can enjoy the 50 sprawling acres, beautiful artwork and a lovely family event.

“The decision to rename the organization is exciting,” she said. “We appreciate the support we’ve received and we look forward to The Arts Alliance providing high quality arts events and programs in the future.”    

For more information regarding The Arts Alliance, programming updates and volunteer opportunities, visit their new website: www.the-arts-alliance.org.

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