Facebook page, check. Twitter handle, done. Google Plus, YouTube, LinkedIn… whoa, whoa, whoa! Does this sound like your social strategy? Even worse, do you have the 18-year-old intern covering one of the most powerful microphones for your company? Maybe her BFF will LIKE your new product, OMG!
No matter where you are on the social continuum, you aren’t alone. You may still not be sure what social media is or why it fits into your company structure. Let’s dive in and take a look.
There are many reasons to use Social Media for your business; Marketing, PR, Market Research and Customer Service. Social Media pushes your company front and center, allowing your business to connect and engage with potential customers in a one-to-one relationship. This communication impacts your bottom line selling more products or services.
Understanding that Social Media touches your business on many levels can be a bit overwhelming. That’s where The Deciding Factor comes in. The time for your business to start using Social Media was yesterday. We can serve as the digital face of your company by providing promotion, publicity, polling and provision.
Embrace Social Media; but make sure you give customers something to make it worth their click.
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