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The Benefits (and Challenges) of Virtual Events for Digital Marketing
There are substantial benefits to hosting and marketing virtual events if you prepare for their unique challenges.
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What’s Best for Your Business — Mobile-First or Responsive Design Websites?
Optimize your website for mobile access. What approach is the best fit for you? Mobile-first design or responsive web…
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Marvel’s Falcon and Winter Soldier — A Fun, Exciting and Surprisingly Topical Show
The Falcon and the Winter Soldier has a reach that sometimes exceeds its grasp. But it’s fun, exciting and…
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The Importance of CRMs for Your Organization’s Marketing Efforts
Does your business use customer relationship management software? Here are possible benefits of CRM software for your marketing efforts.
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What’s Next for Digital Marketing in 2021? A Look at Trends for Engaging with Clients and Customers
What’s Next for Digital Marketing in 2021? Your company — and your company’s marketing efforts — must always be...
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TDF Named One of Top MarTech Consulting/Service Companies in CIO’s Top 10 MarTech Companies of 2020
The Deciding Factor named one of Top MarTech Consulting/Service companies by CIO Applications for 2020.
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TDF Welcomes Content Marketing Specialist Bart Bishop
Content Marketing Specialist Bart Bishop is a writer, editor and researcher for The Deciding Factor.
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In the Rush to Attribution, Don’t Discount Social Media
Social media is valuable to digital marketing. Read this blog on why you shouldn’t discount it.
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Do Marketers Need to Be Cybersecurity Experts Too?
A cybersecurity understanding of the greater depth and responsibility of today’s technology-powered marketing is critical.
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How to Write an Engaging Social Media Post
What is an ideal character length for a social media post? What are some best practices of when to…
