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Color & Brand – What’s the Relationship?
Color evokes emotion and draws on instinct. Capitalize on this and get an emotional response a strategically sound brand…
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The Color Wheel – What’s the Big Deal?
The history of color wheel and a description of color basics: color science and color theory and how color…
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When it Comes to Graphic Design, Less is Always More
Great graphic design comprises visually stimulating color, shape, typography and negative, or white, space.
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Pixels and Points — The Difference Between Raster and Vector Graphics
With art one must decide between pixels and points created by design software for the image that is best…
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To Space or Not to Space: One or Two Spaces After a Period?
The Deciding Factor has team members weigh in on the debate about one or two spaces after a period.
