Personal information is information that identifies you individually, such as your name, address, email address, social media account name, company name, birth date, medical device serial number, phone number, or other information that is specific to you. If this website permits you to register, create an account, make purchases, or take similar actions, and if you choose to take such actions, we will ask you to provide us with certain personal information about yourself. It is your choice whether you want to provide any personal information on this website. However, if you do not provide requested personal information, you may not be able to use all the features or functionalities of this website. Reviewing My Information. Access and Choice. If this website permits you to register or create an “account,” we will provide a button or link (“View My Account”) on which you can review and/or update your information. Your Account page may also permit you to opt in or out of receiving various communications.
- Internal reports, based on personal information, relating to promotion, research, and website content;
- Tracking website usage so we can improve site content and functionality;
- Formulating personalized website access based on your site use and areas of interest;
- Contacting you about our products or services or those of others that may be of interest to you;
- Learning about our customers and markets;
- Mandated reporting to government agencies such as the FDA.
Do Not Track Disclosure. This website does not monitor for or adjust any use of information as a result of so-called Do Not Track beacons or notices.
Non-personal information is information that does not identify you individually. Non-personal information is information we collect from your computer, such as your web browser, the date and time of your website visit, the web domain from which you accessed our site, the number of visitors to the site, the pages viewed, and the length of time on the website.
We use non-personal information to collect general information about our site visitors. Because non-personal information does not identify you, we may use and share non-personal information without restriction. For example, and without limitation, non-personal information is used and is shared with third parties to:
- Improve our products, services, and website content; generate information about site visitors so we can make this website more useful;
- Personalize information and services when you return to our site.
Cookies and Data Collection
This website uses the first-party “cookies” only to track your return visits but not to identify you personally by name, email, or any other data. Cookies and similar tracking technologies (collectively, “cookies”) are small data files that are sent to your browser and placed on your computer’s hard drive when you visit a website.
Also, we use 3rd-party audience data such as interests, age range, gender and targeting data to better understand the behavior of our visitors and to work with companies that collect information about your online activities to provide advertising targeted to suit your interests and preferences. For example, you may see certain ads on other websites because we contract with 3rd parties to target our ads based on information we or they have collected, including information that was collected through automated means (such as cookies).
We use automated technologies to collect information when you click on our ads, which helps track and manage the effectiveness of our educational efforts. You can set your browser to accept or decline cookies. You do not have to accept cookies to use our website; however, some sections of our website may not work properly if you decline cookies.
Social Media and Third-Party Platforms
The majority of the following third-party content and services that we have integrated into our website (e.g. analysis services, social media buttons) also work with the prescribed cookie technology or comparable tracking technologies. The integration of the following contents and services therefore requires the collection of device and user information by means of cookies by the providers named below.
We have also integrated “Facebook Pixel” of Facebook Inc. (“Facebook“) on our website. Similar to the way cookies work, Facebook Pixel allows us and Facebook to collect information about your user behavior on our website, classify you into interest groups (Custom Audience) and use this information to serve ads within the Facebook network that may be of interest based on your activities on our website.
With the help of Facebook Pixel, we can also track the effectiveness of Facebook ads for statistical and market research purposes by seeing whether you were redirected to our website after clicking on a Facebook ad (“conversion measurement”).
Subject to your consent in the cookie settings, we are jointly responsible for certain data processing operations (here: the collection of information by means of Facebook Pixel and transmission to Facebook) due to the integration of Facebook Pixel and have concluded a corresponding agreement with Facebook to this effect ( https://www.facebook.com/legal/controller_addendum). According to this agreement, you can, for example, address your data subject rights (e.g., information and deletion requests in connection with Facebook Pixel) directly to Facebook.
Please note that the joint responsibility with Facebook is limited only to the initial collection and transmission of your data in connection with the integration of Facebook Pixel. Insofar as Facebook carries out analyses for us on the basis of the Facebook Pixel data and provides us with aggregated reports, this processing is carried out by way of a commissioned data processing agreement which we have concluded with Facebook for these purposes (https://www.facebook.com/legal/terms/dataprocessing).
You have the option of giving or withdrawing your consent for Facebook Pixel via our cookie settings at any time.
You can find more information on data protection at Facebook here; https://www.facebook.com/about/privacy
This website uses Google Analytics. The use includes the Universal Analytics operating mode and/or G4. This makes it possible to assign data, sessions and interactions across multiple devices to a pseudonymous user ID and thus analyze a user’s activities across devices.
In addition to your cookie settings, you can also prevent the integration of cookies associated with the use of Google Analytics by setting your browser software accordingly. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google and the processing of this data by Google by downloading and installing the https://tools.google.com/dlpage/gaoptout. Opt-out cookies prevent the future collection of your data when visiting this website. To prevent collection by Universal Analytics across different devices, you must opt-out on all systems used.
This website uses Google Ads. Within the framework of Google Ads, we use so-called conversion tracking. When you click on an ad placed by Google, a cookie is set for conversion tracking. These cookies lose their validity after 30 days and are not used to personally identify users. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user has clicked on the ad and been redirected to this page. Each Google Ads client receives a different cookie. The cookies cannot be tracked through Google Ads customers’ websites. The information collected using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted in to conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.
You have the option of giving or revoking your consent for Google conversion tracking via our cookie settings at any time.
On our website, we also integrate the cookie-based analysis service “Keap” from Infusion Software Inc., 1260 S. Spectrum Blvd Chandler, 85286 Arizona, USA (“Infusion“). The Keap statistics cookies allow us to measure and analyze the number of visitors and visitor flows on our website. This information in turn helps us to make necessary improvements to our website and improve performance.
For more information about the Keap analytics service and Infusion’s privacy practices, click here:
You can consent to the use of Keap and the associated integration of statistics cookies at any time or revoke our cookie settings.
As shown above, we first need your consent to collect this information, which you can give us in the cookie settings.
If we have your consent, your data will be processed downstream for a variety of purposes as set out below (e.g., fraud prevention, reach measurement, advertising). We base these downstream processing activities on our legitimate business interests, i.e., in order to:
- design our website in a user- and interest-oriented manner;
- run our website safely and in a business-like manner;
- conduct public relations for our company and communicate with you; and
- increase the reach of our company and our products
Recipients of Your Personal Data
In addition to the third parties named for the integration of cookies and third-party content and services, we have also involved external service providers in data processing who support us in the technical provision of the website and other services offered (e.g., operation and maintenance of our website; e-mail marketing).
Taking into account our obligations under data protection law, we have concluded corresponding agreements with these recipients which serve to protect your personal data.
In addition, the personal data concerning you will be passed on to public authorities and other recipients who are entitled to receive this information on the basis of statutory provisions (e.g., tax authorities, tax advisors, law enforcement agencies, legal counsel).
We are committed to protecting the privacy of children. CHILDREN UNDER 13 ARE NOT PERMITTED TO USE THIS WEBSITE. We ask that children between the age of 13 and 18 obtain the permission of their parent or guardian before viewing our website. If you think that a child has provided us with personal information, please contact us. We will use reasonable efforts to delete this information. We are not liable for any unauthorized use of this website by minors.
Links to Other Websites
We take a number of steps to protect against the loss and misuse of the information under our control. Please keep in mind that no Internet transmission is 100% secure. Any information you send to or from this site may not be completely secure, and you do so at your own risk. We are not responsible or liable for the illegal acts, such as hacking, by third parties.
Name and contact details of the persons responsible:
The Deciding Factor, Inc.
5155 Financial Way, Suite 9, Mason, OH 45040