Build Your Online Presence with Powerful Digital Advertising
Crafting a digital advertising presence is critical in today’s digital landscape. Every business wants to stand out from the crowd. Work with The Deciding Factor digital advertising experts to fuel your business growth!
We connect and engage through targeted search and social campaign. We create custom strategies using pay-per-click (PPC) search, display and social advertising to put your brand in front of customers when they are considering your product or service.
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Laser-focused Digital Advertising Strategies Deliver Lead Generation
How can you target the right audiences to meet their needs? You need a distinct brand identity with clearly defined value. We’re here to create that targeted messaging and deliver it digitally.
We shape campaigns with a client-first approach. The Deciding Factor prioritizes your strategic objectives and provides you end-to-end value. We’re with you every step of the way with holistic and comprehensive onboarding, implementation, optimization and reporting.
Choose The Deciding Factor as your digital ad agency to access paid advertising services that deliver success:
PPC targeting based on search keywords and browser activity
- Google Certified Partner Agency
- Google Search, Display, Responsive Display and Remarketing
- Microsoft Search (Bing & Yahoo)
Social advertising targeting based on demographic and social profile
Our team offers hands-on expertise and uses complementary top-of-the-line digital marketing technology, including robust artificial intelligence (AI). AI helps achieve campaign goals and other KPIs regarding spend, bidding strategies, budget pacing and keyword strategies — always with human oversight.
But the journey doesn’t stop there. Our digital marketing experts continuously optimize campaigns utilizing analytics to identify successes and opportunities. We follow up on leads and nurture relationships across the entire customer lifecycle through marketing automation. Plus, we keep you in the loop through our data-driven decision making, reporting and CRM integration, to connect sales and field teams directly to customers.
We Help You Stay Social
The Deciding Factor can also be your social media ambassador. We make your persona come to life and showcase what you do and how you do it to your targeted audience.
Facebook, Twitter, Instagram, LinkedIn, YouTube — we’ve got you covered! Our media-savvy team stays on top of trends, culture and tech advancements so you stay connected with existing customers and gain new audiences. With informative posts, graphics and videos will position your brand is positioned as a thought leader in your industry.
Our social media team ensures your messaging resonates through ongoing engagement and community building to strengthen your company’s reputation and bottom line.