Mitch Wilcox Delivers Content Marketing Solutions

Mitch Wilcox joined The Deciding Factor in May 2017 as a content marketing specialist. He assists clients with expertise in content creation, including white papers, website content, email marketing and other print and digital assets. He also helps clients with marketing strategy, automation and analytics.

Wilcox brings a strong background in writing and editing across a variety of industries. Before joining The Deciding Factor, he worked as a technical writer and communication specialist for the United States Environmental Protection Agency. He also previously freelanced as a sports writer for several college and professional football blogs.

“Mitch’s strong technical background and writing capabilities provide our clients content marketing deliverables that drive business results,” says Karen Meyers Holzer, president of The Deciding Factor. “We value his ability to research complicated topics and distill the ideas into a compelling, easy-to-understand story.”

Wilcox graduated from the University of Cincinnati with a bachelor’s degree in English – Rhetoric & Professional Writing and an Undergraduate Certificate in Journalism.

Wilcox was born and raised in Cincinnati, and currently lives in Colerain Township with his wife, Susie, son, Zachary, and two dogs, Cash and Elvis. He enjoys leading an active and healthy lifestyle, with golf, reading and traveling as his main hobbies.

Meet Mitch

Favorite App: iBooks and the Apple Podcasts app

Closest Brush to Fame: Total golf nerd moment here – I was right on the ropes on the 6^th hole at Augusta National Golf Club when Tiger Woods came through during the Monday practice round of The Masters in 2015. I was just a couple feet away from golf’s biggest icon and it was like I was 7 years old again watching him win the 1997 Masters.

Inspirational Quote: “One day I will find the right words, and they will be simple.” – Jack Kerouac, The Dharma Bums

Favorite Superhero and Why: Many people argue he is not a superhero, but I have to go with Batman. I’m a sucker for his background story and vigilante ways, and I think the fact he doesn’t have a traditional superpower makes him all that more compelling and awesome.

Your Idea of the Perfect Day: An early morning workout followed by coffee and breakfast with Susie, Zach and the dogs, an afternoon tee time with my buddies, and an evening grill-out with family and friends so I can enjoy a perfectly cooked ribeye and good company.